Marketing
How to start dropshipping?

Dropshipping is a business model that has gained popularity in recent years, particularly with the rise of e-commerce. Essentially, dropshipping is a retail fulfillment method where a store doesn't keep the products it sells in stock. Instead, when a... read more

Marketing
What are attribution models?

Attribution models are a critical aspect of marketing analytics that help businesses determine which marketing channels and tactics are driving customer acquisition and conversion. An attribution model is essentially a rule or set of rules that... read more

Management
Risk management in an IT project

Risk management is an essential aspect of any IT project. It involves identifying, assessing, and prioritizing risks that could affect the project's objectives, and then taking steps to mitigate or avoid those risks. Without proper risk management, a... read more

CRM
What is a CRM system and is it worth using?

A CRM system, or Customer Relationship Management system, is a software tool designed to help businesses manage their interactions with customers, clients, and prospects. It provides a centralized database of customer information, including contact... read more

Marketing
The best time for marketing

As a marketer, timing is everything. Knowing when to launch a campaign or send a message can make all the difference in its success. But how do you determine the best time for marketing? Here are a few things to consider: Audience behavior:... read more

Marketing
What is 360 Degree Marketing?

360-degree marketing is a comprehensive approach to marketing that involves engaging with customers across multiple channels and touchpoints, both online and offline. The goal of 360-degree marketing is to create a seamless and integrated customer... read more