Social Media tools for e-commerce

Published: 28.02.23Marketing
Social Media tools for e-commerce

Social media is a powerful tool for e-commerce businesses to connect with their target audience, build brand awareness, and drive sales. However, managing multiple social media channels can be overwhelming without the right tools. In this article, we will discuss some social media tools that e-commerce businesses can use to streamline their social media marketing efforts


Canva is a graphic design tool that allows businesses to create eye-catching graphics for their social media posts. Canva provides pre-designed templates, fonts, and graphics that make it easy to create professional-looking images for social media.

Sprout Social

Sprout Social is a social media management tool that provides scheduling, publishing, and analytics features for businesses. Sprout Social also provides advanced social media listening and monitoring capabilities, allowing businesses to track their brand reputation and engage with their audience in real-time.


Mention is a social media monitoring tool that allows businesses to track their brand mentions across social media channels, blogs, and forums. With Mention, businesses can stay on top of their brand reputation, identify influencers, and engage with their audience.

Invideo AI

Invideo AI is a user-friendly tool that makes video creation easy, even if you have no video editing experience. It allows you to turn text into engaging videos quickly. To create a video, input your text, choose a design, and download the finished video. You can then share it directly to social media platforms like Facebook, Instagram, and YouTube. This makes invideo AI a great choice for e-commerce businesses looking to boost their social media presence with high-quality video content.


Buzzsumo is a content marketing tool that allows businesses to research trending topics and popular content on social media. With Buzzsumo, businesses can identify popular content in their industry and create engaging social media posts that resonate with their target audience.


Yotpo is a social commerce platform that allows e-commerce businesses to collect and showcase user-generated content on their social media channels. With Yotpo, businesses can gather customer reviews, photos, and videos, and share them on their social media channels to build social proof and drive sales.

In conclusion, social media is a powerful tool for e-commerce businesses, but managing multiple social media channels can be overwhelming. Using social media tools like Hootsuite, Buffer, Canva, Sprout Social, Mention, Buzzsumo, and Yotpo can help e-commerce businesses streamline their social media marketing efforts, engage with their audience, and drive sales. By using these tools, businesses can maximize the effectiveness of their social media marketing campaigns and achieve long-term success.

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Author Avatar Łukasz Magierowicz

Key Account Manager. Supports customers in the implementation and configuration process of the Firmao system. He has extensive knowledge of CRM systems. He collaborates with customers to understand their needs and help customize the system to their specific requirements.

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