Marketing
Competition analysis in marketing

Competition analysis is an essential aspect of marketing that involves researching and analyzing competitors to identify their strengths, weaknesses, and strategies. By conducting a thorough competition analysis, businesses can gain insights into their... read more

Marketing
Customer feedback on social media

Customer feedback is an essential aspect of business, as it allows businesses to understand their customers' needs and preferences and improve their products and services accordingly. With the rise of social media, customer feedback has become easier to... read more

Marketing
Affiliate program – what is it?

An affiliate program is a marketing strategy that allows businesses to partner with individuals or other businesses (affiliates) to promote their products or services. The affiliates earn a commission for each sale or referral that they generate for the... read more

Marketing
Real Time Marketing

Real-time marketing is a marketing strategy that involves engaging with customers and creating content on the fly based on current events or trends. This strategy enables brands to create relevant, timely content that resonates with their audience and... read more

Marketing
A/B testing

A/B testing is a popular technique used in marketing to optimize conversion rates and improve the performance of campaigns. It involves creating two different versions of a marketing element (such as an email, landing page, or ad) and testing them... read more

Marketing
How does remarketing work?

Remarketing is a powerful advertising technique that allows businesses to target users who have previously interacted with their website or products. By showing ads to users who have already expressed an interest in your brand, remarketing can help to... read more