CRM
Customer segmentation

Customer segmentation is the process of dividing a company's customer base into groups based on shared characteristics or behaviors. This process enables companies to better understand their customers, tailor their marketing efforts, and provide better... read more

Management
Digital transformation

Digital transformation refers to the process of using digital technologies to transform the way businesses operate, interact with customers, and create value. In recent years, the pace of digital transformation has accelerated, driven by technological... read more

Management
What is Q-Commerce?

Q-commerce, also known as Quick Commerce or Quick Delivery, refers to the fast and efficient delivery of goods and services to customers. It is a new trend in the e-commerce industry that aims to provide customers with even faster delivery times and... read more

Marketing
Viral marketing – what is it?

Viral marketing is a marketing strategy that leverages social media, word-of-mouth, and other forms of online communication to spread a marketing message rapidly and widely. The goal of viral marketing is to create content that is so engaging,... read more

Management
What is a workflow?

A workflow is a set of tasks or activities that are performed in a specific sequence to achieve a desired outcome or result. Workflows are used in a variety of industries, from manufacturing to healthcare to software development, to improve efficiency,... read more

Marketing
Digital marketing – what is it?

Digital marketing refers to the practice of using digital channels, such as search engines, social media, email, and websites, to promote and sell products or services. Digital marketing has become increasingly important in recent years as more people... read more

Marketing
How to develop your business remotely?

The COVID-19 pandemic has forced many businesses to adapt to a remote work environment, and for some, this has been a difficult transition. However, with the right strategies and tools, it is possible to develop and grow your business remotely. In this... read more

Marketing
What affects the position in Google?

Google is the most popular search engine in the world, and businesses rely on it to drive traffic to their website. However, ranking high on Google is not easy, as there are many factors that affect a website's position in search results. In this... read more