Marketing
Online store: where to start?

In today's digital age, starting an online store is easier than ever before. With the rise of e-commerce platforms and online marketplaces, anyone can start selling products online. However, with so many options available, it can be difficult to know... read more

Marketing
Proven ways to build brand awareness

Building brand awareness is crucial for any business to succeed in today's highly competitive marketplace. A strong brand can help businesses stand out from their competitors, build customer loyalty, and drive sales. In this article, we'll explore some... read more

Marketing
How to calculate NPS?

The Net Promoter Score (NPS) is a widely used metric to measure customer satisfaction and loyalty. It is calculated based on the responses to a single question: "How likely are you to recommend our product/service to a friend or colleague?" In this... read more

Marketing
What are Rich Media?

Rich media refers to any digital advertising content that goes beyond plain text and static images. It includes interactive elements such as audio, video, animations, and other dynamic features. These features enable marketers to create more engaging and... read more

Marketing
5 Customer Experience strategies

Customer experience is a vital aspect of any business. It is defined as the overall experience that a customer has when interacting with a company or brand. The customer experience can be shaped by a wide range of factors, from the quality of the... read more