The "Google Effect" refers to the phenomenon where individuals rely heavily on internet search engines, particularly Google, for information. This has significant implications for marketing strategies, as businesses must adapt to the way consumers access... read more
The concept of "competent rascals" refers to individuals who possess high levels of competence but engage in unethical or fraudulent behavior in the workplace. While some people may believe that working with competent rascals can lead to success, this... read more
Social selling is a sales technique that involves using social media platforms to build relationships, engage with potential customers, and ultimately, drive sales. It is a form of digital marketing that involves leveraging social networks to connect... read more
A modern CRM solution is more than just a database of customer information. It is an all-encompassing tool that helps businesses manage and enhance their customer relationships. Some of the most important CRM functions that should be expected from a... read more
Many organizations struggle with managing projects, often leading to missed deadlines, communication breakdowns, and other project-related issues. In such cases, implementing a Customer Relationship Management (CRM) system can provide numerous benefits... read more
Implementing an ERP (Enterprise Resource Planning) system requires a range of competencies to ensure its success. Here are some of the competencies required for an ERP service: Technical Expertise: Technical expertise is critical to understanding the... read more
CRM, or customer relationship management, is a powerful tool for sales teams looking to improve their performance and customer relationships. By leveraging the capabilities of a CRM system, sales teams can better manage their leads, track their... read more
Implementing a Customer Relationship Management (CRM) system can significantly benefit any business in managing customer relationships, sales, and marketing activities. However, the question remains, when is the right time to implement a CRM... read more
Choosing the right Customer Relationship Management (CRM) system can be a daunting task for any business. With so many options available, it can be difficult to know where to start. To help you make an informed decision, here are five questions to ask... read more
Implementing a CRM (Customer Relationship Management) system in a company can bring numerous benefits that can improve overall business operations. Here are seven arguments that can convince everyone to implement a CRM system: Better customer... read more
CRM (Customer Relationship Management) is an essential tool for managing customer interactions, improving relationships, and increasing sales. Here are five things to keep in mind when implementing a CRM system: Define your goals: It's essential to... read more
A Customer Relationship Management (CRM) system is a crucial tool for businesses that want to maintain strong relationships with their customers and increase sales. The lack of a CRM system for sales can expose a business to a number of risks and... read more
