Marketing
How to use social media in business?

Social media has become an integral part of modern business, with many businesses using social media platforms to reach customers, build brand awareness, and increase sales. However, using social media effectively requires a clear strategy and... read more

CRM
A Beginner’s Guide: CRM Systems

A customer relationship management (CRM) system is a software solution designed to help businesses manage their interactions with customers. A CRM system can automate tasks, streamline processes, and provide valuable insights into customer behavior. In... read more

Marketing
The most common Facebook ad problems

Facebook ads are an effective way for businesses to reach potential customers and drive conversions. However, despite their effectiveness, Facebook ads can also present challenges and problems for businesses. In this article, we will discuss some of the... read more

CRM
Cyber Security Month 2021

October is the Cyber Security Month. The initiative is organized by the European Cybersecurity Agency (ENISA) and the European Commission. In Poland, for the ninth time the campaign is coordinated by the NASK National Research Institute (NASK-PIB). For... read more

Marketing
World Tourism Day

The COVID-19 pandemic that started in 2020 has had a huge social and economic impact. It hit every area of the economy. People couldn't leave the house. Traveling in the summer of 2020 was very difficult, and many countries had internal restrictions... read more

Marketing
Time for the demarketing era

The concept of marketing has been around for centuries, and it has been instrumental in driving the growth of businesses across industries. However, as we move towards a more sustainable and environmentally conscious future, there is a growing need for... read more

CRM
Solving problems with CRM

Customer relationship management (CRM) systems are powerful tools that can help organizations manage their interactions with customers and improve customer satisfaction. One of the most valuable benefits of a CRM system is its ability to help solve... read more

Marketing
Lateral Marketing: what is it?

Lateral marketing is a marketing strategy that involves thinking outside the box and abandoning traditional marketing methods to come up with innovative and creative ways to promote products or services. This approach focuses on finding new and unique... read more

CRM
CRM in the cloud – is it safe?

Customer Relationship Management (CRM) is a powerful tool that businesses use to manage customer interactions and improve their overall customer experience. With the advent of cloud computing technology, CRM systems can now be deployed in the cloud,... read more

CRM
CRM software for a travel agency

CRM is a valuable tool for travel agencies. It can help travel agencies manage customer interactions, track sales, and improve customer satisfaction. In this article, we will discuss the benefits of using CRM software for a travel agency and highlight... read more